Roadstars drivingexperience june 2026.

After check-in there was still plenty of time for a first exploration tour of the Customer Experience Center – of course accompanied by a coffee and initial conversations with other RoadStars. Already upon arrival, participants were treated to a special highlight: the Actros generations 1 to 5 as part of the "30 years of Actros" anniversary. An impressive introduction to the history of a true classic.

After the welcome, the RoadStars were given exciting insights at various stations into the development process and the creation of the vehicles. Particular focus was placed on the direct exchange between drivers, development and market research – a valuable dialogue that shows how important the drivers' perspective is. Next, the RoadStars went straight to the Mercedes-Benz plant in Woerth. There they gained exclusive insights into truck production – from state-of-the-art manufacturing processes to the palpable passion and precision that go into every single vehicle.